That’s an interesting question and indeed the kind of the first one I was asked when I relaunched my blog yesterday.
I am using various social platforms for years now: Facebook, Twitter, Instagram, SnapChat, Youtube, Foursquare, WeChat, LinkedIn, Xing, BBM, Reddit, you-name-it. They all have the certain purpose — though, there are some that I really don’t quite get (Foursquare and Snapchat for example). Anyhow, none of them fits all my needs.
I’d like to share content in various formats. I like written content most, often accompanied by photos or maybe video, but sometimes it’s really just text. With other posts, there might not be any text. I want all my content to be accessible on the world wide web by everyone. So exclusively publishing it inside a walled garden like Facebook, is not that good IMHO. Audio is also a media I’d like to get into some day — though I still feel really awkward hearing my own voice.
Some content may be of more personal nature, some content maybe of more business / work-related nature. So context-related platforms like LinkedIn and Xing are not working all the time either.
As you can see, it is not that easy to choose a main platform to publish content on — if the requirements are as loosely defined as I defined them.
Furthermore, by posting my content on my own blog I retain full control over it. That’s not that much of a concern to me, but it’s a nice thing to have. I am happy to share my content and I truly hope it may help people in their life. One way or another. I have benefited in various ways from a lot of other people who shared their insight – may it be personal, business, tech or otherwise related. Perhaps someone might find some of my new content useful in future.
One of my greatest stories is that of Juergen who commented on my blog post Hong Kong ID Card – Fingerabdruck und Biometrische Gesichtsdaten inklusive, which I wrote 10 years ago in July 2008. A few years later, we actually met and became friends. He even ended up renting a room in our office in Hong Kong when we were renting out “serviced offices” there. Only then I realized it was actually him who commented on my blog post – way before he actually came to Hong Kong. That’s the kind of online content that brings people together. That’s what I want to share and how I want to build relationships with my readers with whom I then hopefully become friends as well.